2002 Credit Union Website Usability Issue Four - Use of Multiple Log-ins for On-line Services
By Donovan Myers
Posted on Jan 6, 2003
As credit union web sites grow, and are forced onto the same playing field as banks, the need to add services like on-line banking, bill payment and credit card statements is the cost of doing business. However as credit unions add this functionality to their web sites, it’s fair to say that the term “integrated” doesn’t always exist in these implementations. In many cases, the member must use a separate ID and password for each service, sometimes up to five IDs for a single credit union web site. Add to this equation the disparate interfaces that members must learn, and you have a system that is less than usable.

Multiple on-line logins will confuse and frustrate your members
The Fix: Single sign-on systems exist that can streamline all of your systems to allow for the use of a single ID and password. The member can log onto your web site once, and access all services quickly and seamlessly. This is the point of true integration. Some systems even allow you to customize the user interface to reinforce your branding and also simplify the user experience. One example of a product that helps you add single sign-on security to your site is MemberProtect™ from InetSolution, Inc. Learn more at www.inetsolution.com